In 2026, Tad and Lisa Brooker set out to build something more than just a business—they wanted to create a brand that stitched together community, creativity, and quality. From their hometown of Johnstown, Colorado, they launched TaLi Merch, a custom embroidery shop dedicated to helping local businesses, schools, and families bring their logos and ideas to life.
Today, TaLi Merch is proud to serve Northern Colorado and beyond, combining small-town values with big-brand impact.
Tad and Lisa continue to lead with passion, ensuring every customer feels like part of the TaLi family.
At TaLi Merch, we believe embroidery isn’t just decoration—it’s identity made visible. Our mission is simple:
Because at TaLi Merch, it’s not just merch—it’s your brand, stitched to perfection

Owner / Entrepreneur

Owner / Entrepreneur
What started as a passion project quickly grew into a local powerhouse. Tad’s background in technology and branding paired seamlessly with Lisa’s eye for design and detail. Together, they built a shop where every stitch tells a story—whether it’s a company polo that commands respect, a hat that turns heads, or a baby onesie that becomes a cherished keepsake.

“Our company polos look incredible!” TaLi Merch nailed it. The embroidery is crisp, professional, and durable. Tad and Lisa made the process easy from start to finish, and our team looks sharper than ever. We’ll be ordering again soon! – Northern Colorado HVAC Solutions
Dan Smith

“Adorable baby gear with our logo.” We wanted something unique for our daycare families, and TaLi Merch delivered. The embroidered onesies and bibs are adorable, durable, and parents couldn’t stop raving about them. Truly a keepsake item! – Bright Futures Daycare
Mary D. Hall
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